Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina
Execuitve Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Director: Joaquin Espagnol, Miguel Usandivaras
Agency Executive Producer: Adrian Aspani
Producer: Lucila D’amico
Account director: Joseph Baide
Executive account : Reinier Suarez
Regional Account Coordinator: Ana Bogni
Production Company: Garlic
Director: Marcelo Burgos
Executive Producer: Alvaro Gorospe/Irene Nuñez Palma
Post Production Company: Serena
Sound Company: Sonomedia
Song: ”Young at heart” by Frank Sinatra
Advertiser´s supervisor : Mark Stanley/Rossana Schach
Pete Cashmore (born September 18, 1985) is the CEO and founder of the popular blog Mashable, a Technorati Top 10 blog worldwide. He founded Mashable in Aberdeen, Scotland in 2005 at age 19 and soon turned into one of the most famous blogging and social media entrepreneurs.
Today, Mashable is one of the biggest and most profitable blogs in the world. Mashable’s numbers are simply staggering. Over 10 million readers per month, over 2 million followers on Twitter and 230,000 fans on Facebook, plus millions in revenues.
In 2009, Cashmore was chosen as one of Inc Magazine’s 30 Under 30, Forbes’ Top 25 Web Celebs and the Huffington Posts’ Top 10 Game Changers 2009. He writes a weekly column on technology and social media at CNN.
So, how did Cashmore do it? Well, in this four part interview with Bloomberg Venture, Cashmore discusses Mashable’s start and how he’s managed to scale it into a thriving player in the large world of technology, blogging and media.